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Is Email Marketing Better Than Social Media?

| June 11, 2013 | 2 Comments
Is Email Marketing Better Than Social Media?

Email marketing is not dead. I love social media. Twitter, Facebook, LinkedIn, Pinterest, YouTube, Google+… Launch While Working and my personal brand (TaiGoodwin.com) are represented on all of those platforms. If you are serious about building a solid online presence, then more than likely you will need to be out there too. But here’s the […]

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Legal Notices for Your Website: This Week’s Browseworthy Links

| April 20, 2013
Legal Notices for Your Website: This Week’s Browseworthy Links

Here’s this week’s list of browseworthy links focused on helping you launch smart and land profitable. If you come across a great link or site you’d like to see featured here (or you have a great resource to share) send an email to feature@launchwhileworking [dot] com. Tip of the Week: 5 Legal Notices You Need to […]

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Launch Talk Episode 56: Boosting Your Profits with Online Offers

| March 28, 2013 | 0 Comments

If you don’t make offers, you don’t make money. An offer is simply an invitation to do something: click a link, subscribe to a list, sign up for a webinar, buy this product, hire me – they are all offers.Most of us don’t make enough offers or we don’t promote our offers enough. In this […]

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Weekend Memo: Building An Effective Author Platform

| March 15, 2013 | 0 Comments
Weekend Memo: Building An Effective Author Platform

Goodreads: An Important Part of The Author Platform | No Wasted Ink This lecture helped me to untangle my own confusion about what Goodreads is and what part it can play in a writer’s platform. I’ve been a member at Goodreads for some time, but never quite knew what to do with it. [divider] [/divider] 5 Simple Ways […]

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Launch Talk Episode 54: Building Your Author Platform

| March 14, 2013 | 0 Comments

It’s never been easier to publish a book to get your message out into the world. But without a platform, it’s hard to create the following and network you need to sell your book. In this Launch Talk conversation, I interview “message strategist” and PR Coach Pam Perry. The Detroit Free Press called her a […]

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