WordPress is so much more than a blog.
You probably already know about WordPress.com and the ability to build a blog for free. You might also know that you can self-host WordPress by simply uploading the system (available at wordpress.org) to your own server. The fact is, WordPress is rapidly becoming one of the most used site building platforms used for business sites being designed today. There are so many reasons this is true but let’s look at seven of them.
It’s Simple to Use
Wordpress makes it easy for normal everyday people to figure out how to create professional looking bsuiness websites in just hours. You can pick a template or “theme” in WordPress terms, and then simply modify that theme to match your requirements without the need forever to understand any kind of code like HTML or CSS. And after you discover how to modify a theme anything is a possibility.
Otherwise known as SEO, search engine optimization is almost automatic within each theme that you use with WordPress. You can also add additional “plugins” that will improve your SEO without knowing a single line of code.
Mainly because WordPress is an Open Source software, you will find a pretty active and helpful community. This means you can also find a number of people that can be hired to help with your WordPress website if you prefer not to build it yourself. However, even if you do need to do-it-yourself there are also plenty of people to ask for assistance.
Wordpress is known for having little add-on’s known as plugins. Plugins can be easily added to your WordPress website with just a few clicks. They will give your site a great deal more functionality, such as the ability to add on a shopping cart, affiliate program, or something smaller such as featured posts or an opt-in box that allows users to subscribe to your newsletter. Adding other kinds of features like commenting functions, polls, ratings, social media icons and more to your website becomes possible with only a few straight forward clicks of your mouse.
Content is King
Wordpress is a lot more than just a blog, it is in fact, a full content management system. We’ve all heard the phrase “Content is King” and this is 100% true in today’s world of online marketing. WordPress helps ensure that your content is the main component of your Website. Using WordPress’ admin panel, you can easily update content on any page of your website without knowing any code at all. And without needing to get your graphic designer to do it.
It’s Easily Customizable
There are several professionally designed themes which allow you to easily change the appearance and feel of your WordPress site. And many themes are very simple to customize if you learn a little CSS and HTML. In the event that you don’t know how to use these tools you can quickly learn from all of the accessible tutorials and information offered through active community on how to modify any theme. You can even have specialized themes created relatively inexpensively compared to traditional web or graphic designer fees for a website started from scratch.
You Won’t Be Held Hostage
You won’t be held hostage by your website designer for every update that you’d like to make to your website. Once the web site is created and built you can easily change things by yourself. You can also find someone else entirely, such as a Virtual Assistant that focuses on WordPress updates, to perform tasks on your WordPress website much less expensively than a graphic or web designer.
Using WordPress to build your website has quite a few advantages, the seven listed above are only but a handful. When you finally get started using WordPress to build your website you will soon understand how efficiently you can design, and manage your website with ease.
If your website is built on WordPress – share the link in the comment field below.